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Small audience, paid course

A writing-course business

~€4K

within a week, from a list of around 1,200

A campaign for a novel-writing course whose subscribers had not been buying.

Let’s talk about your business

Where we started

One of my first clients was a writing-course business with around 1,200 subscribers who had not been buying. The owner was close to giving up on selling the novel-writing course.

My contribution

I worked on a campaign to bring the course to that existing audience. The opportunity was to turn the attention already there into a buying decision.

What happened

The campaign generated approximately €4,000 within a week. The result gave the owner confidence to continue selling her work.

Let’s talk

Bring that thinking to your business

A stronger first impression, more local enquiries or more sales from your audience. Let’s talk about the opportunity in your business.

Let’s talk about your business

English, Dutch or Italian. Whichever feels natural.